Rod Landon, Vice President of Business Operations
Mr. Landon oversees the sales and marketing efforts of Human Identification Technologies, Inc. He also runs the front office of HIT, Inc. including accounts receivables/payables, human resources and inventory management.
Mr. Landon’s background consists of nearly 20 years in media sales, marketing and management. He started his marketing career as a student at Southern Illinois University and graduated in 1987 with a Bachelor of Arts degree in Radio and Television and a minor degree in Advertising/Marketing.
Since 1987, Mr. Landon has been an integral part of 3 radio stations in Southern California. As a marketing consultant with each radio station, he maintained a large account list which he developed by leading his stations in new business development. Mr. Landon spent the last 9 years as the Sales Manager of KCAL-FM radio in the Riverside/San Bernardino market of Southern California. Every year, the sales staff he directed was one of the top revenue generators in the market. His direct selling approach was responsible for his radio station generating over a quarter million dollars in new business each year.
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